To celebrate the opening of their new store in the Mall of the Emirates, Longchamp launched the Dubai bag, a limited edition tote bag exclusive to the region. We must mention that Longchamp is not the first brand to do such a thing, since Gucci and Ralph Lauren have already released their own Dubai handbags.
The Longchamp bag has a simple and classic shape decorated with prints inspired by both the brand itself and the city of Dubai. The bag shows off the Longchamp Arabic logo, as well as one of Dubai’s known buildings, the Burj Khalifa. The Dubai designs are joined by the Longchamp signature windmill, pipes and horseshoe that personify the essence and heritage of the brand.
Frankly we’re not sure this bag will be on our Fall shopping list, since it doesn’t really reflect luxury and style. But who knows, it might turn into the it-bag after all!